Archive for August, 2011

The Wine Society iPhone App Launches

Wednesday, August 24th, 2011

The team at Signature are pleased to announce the recent launch of our new iphone app for The Wine Society.

Established in 1874, The Wine Society is prides itself on offering members the best of the world’s vineyards at a fair price.

The website had recently been revamped and with this The Society looked to other avenues to allow the easy purchase of their wines online.

Signature designed and built from the ground up an iPhone app for The Society. The design cues were taken from their website, but sympathetic to the Apple’s user interface and smaller screen.

Signature created the app to integrate seamlessly with the online store; so all current wines, prices and stock levels could be matched and kept up to date instantly.

Secure online checkout within the app means members can order their wines wherever they are.

The iPhone app so far has been a great success in the month since its launch - 20,000 downloads and counting for the app and a place on Apple’s iTunes Featured list.

Heres what The Wine Society said…

“We selected Signature Digital to develop our iPhone app because they were willing to understand our business and our needs and work with us closely – different to the normal ‘big London agency’ approach.  The app looks lovely and is now launched to great success – it has already exceeded our expectations in terms of downloads and orders through the app. Even though it was harder work than we’d expected – mainly due to the interface between the app and our web servers for the transactional part – Signature Digital were committed right to the end. Since launch, we’ve only had to make one minor update which shows the quality of the work is very good. Now looking forward to more developments and maybe an Android app”